In 2013, an idea came to fruition at ATN Global IT’s creative team. The project was named Beconz. Our original goal was to adapt paper based coupons and advertisements with producing digital content on a simply managable administrative interface and displaying them on a mobile app. The code name of the unfolding project was Beconz, which we thought was so appropriate that we have kept it. However, the scope of the project has dramatically expanded.
To materialize the whole Beconz framework and its elements was a long process, however, the end of the development is closed for now of a major stage. The Android client app version and the administration portal is ready to be tested, many pilot implementations is coming now. iOS client app development phase have just already started.
Beconz is a business philosophy, a brand name for the service provided by ATN Global IT and a combination of digital technology. The word Beconz itself is a play on the motto "Be a conscious customer" and the "(i)Beacon", a Bluetooth-based, low-power, micro-location technology.
Beconz is a free mobile app for the international and domestic market, currently available for Android and iOS.
Our wholesale and retail Vendor Partners and their companies and stores contracted to use our Beconz service are able to post digital discount coupons and/or digital info panels and advertisements directly to Shoppers' mobile phones, either via the web or via (i)Beacon bluetooth-based, low-power, micro-location technology, while shopping in-store. This will, among other things, replace paper coupons and advertisements. Our system is also capable of GPS geolocation-based disclosure.
Our Beconz service contracted Vendors and its companies and shops are capable of providing digital coupons and/or digital advertisments directly to Customers’ mobile phone, whether online via Internet or offline via (i)Beacon bluetooth based, low energy consumption, micro-location technology, in the shop itself. This, among other things, involves the replacement of paper-based coupons and advertisements.
Customers want to have discounted prices for a broad-ranging specific products and services, presented in a free of charge, high level of digital information and advertising tool. Customers want to be very well informed. Generally they need more money, more experiences, more comfort, more safety, more time and at last, but not least, they want a healthy life. The Vendors have the same benefits need. Meanwhile, it is necessary to satisfy the similar needs of Vendors and Customers so that both parties feel exactly what they are completely satisfied with. ATN’s Beconz service undertakes this mission.
Beconz enables both the Customers and the Vendors to satisfy their business benefit needs during shopping, while ensures them to use the latest, most modern and simple-to-use technology.
With Beconz the Vendors can wield the true power of Beconz digital coupon and advertising system and start enjoying more customers, more orders and repeat sales. Beyond the unparalleled adaptability, flexibility of our Beconz solution, the most astonishing thing the Vendors likely to discover is just how fast, easy, and affordable they are.
ATN’s own service running under the Beconz brand name, offers first class digital coupon and digital advertisment creation, publishing and using opportunity in a real digital coupons-space. Coupons and advertisments are uploaded by the Beconz contracted Vendors, who want to offer discounted products and/or services directly to Customers, displayed and handled in their free of charge, very own mobile phone applications. Our Beconz service will not support digitized or scanned, paper based coupons or advertisments, not now and not in the future.
Beconz is a pure digital platform, with an administering portal running in a browser on PC to create, edit and publish digital coupons or advertisments. Digital coupons or advertisments are handled in the Beconz mobile application, customized and filtered by the Customers preferences.
Beconz mobile client app runs natively on mobile phones, ATN clearly want to articulate that the app uses an online, live database with a client-server communication. Since Beconz app is not an embedded web page, its responsiveness, customizability and speed is unparalleled.
ATN Ltd. have developed an incredibly powerful, dramatically customizable digital coupon and advertising framework that is both capable of serving small and retails companies and wholesalers as well, with revolutionary innovations such as handling (i)Beacons. Beconz system, which is also well-positioned on the international marketplace, is fully capable of challenge the expensive and difficult to handle paper-based coupons and advertisements.
Imagine that the Customers are in one of your shop. During shopping they can receive news and advertisements about on sale products or bargain services. Placing the (i)Beacon hardware around the goods, is capable of directly targeting Customers with advertisements, information, or digital discounts, or all at once, using the Beconz mobile phone application.
The term (i)Beacon and Beacon are often used interchangeably. (i)Beacon is the name for Apple’s technology standard, which allows Mobile Apps (running on both iOS and Android devices) to listen for signals from beacons in the physical world and react accordingly. In essence, (i)Beacon technology allows Mobile Apps to understand their position on a micro-local scale, and deliver hyper-contextual content to users based on location. The underlying communication technology is Bluetooth Low Energy. (i)Beacons can be easily implemented outdoor or indoor places such as transport stops, or in a shopping mall’s shops-window. Digital Coupons can be read with QR codes. The future happens now!
Not only at shopping but also on way to home, or at home, basically anywhere the Customer can have digitial coupons and digital advertisments set by products and services preferences and filters. The Customer just need a mobile phone and mobile data connection. The Vendor just need a PC or notebook with internet connection.
At the cash-desk the Customer just shows up the digital coupon’s bar or QR code running in Beconz app, and voila there is the the discounted price for the product or services. For this, the Vendor must list the item number, denomination, QR or bar code, or of course the price itself of the discounted product/service in its own ERP system. Exactly the same information with unchanged data must be provided in the Beconz administration portal. Solely the QR code or the bar code provided with the same data content in the two systems, connects the ERP and the Beconz system.
For Small Business Vendors, who do not use an ERP system and do not operate with barcode scanners – however, for administrative reasons they insist on a formal redemption process – Beconz can offer a PIN code solution. PIN code is also useful for protection againts accidental redemption of a digital coupon. At the cash desk, the Vendor has the option of allowing the digital coupon’s redemption only if the Vendor enters the 4-digit PIN code on the Customer’s phone. Until the appropriate PIN is not entered, the redemption module will not start. Providing PIN code attribute to a digital coupon is optional.
The market uniqueness of Beconz is much more than we just offer digital technology based digital coupons or advertisments, in a digital coupons-space. Beconz is much more!
Beconz can offer location-based digital coupons or advertisments, during shopping. The (i)Beacon bluetooth based, low energy consumption, micro-location technology ensures that the Customer can get the digital coupons or advertisments right on the time, and right in the shop, where the greatest benefits can be achieved through our service. Beconz supports Sensoro beacons, but we plan to broaden the manufacturer assortment soon.
Of course, the system is also prepared to let the Vendors itself to publish customized digital coupons and advertisements through the Beconz administrator portal. The Beconz app is also ready to internationally handle the paying process of the discounted products and/or services, which is also an absolute uniqueness on the market.
The mobile application is located in the middle of a framework. The framework – after determining and setting the appropriate levels of administration permissions – on the Vendor side is capable to operate the whole business modell, allows the Vendors itself to make, edit or delete digital coupons, digital advertisments or campaings, saving themselves considerable time and energy, money. All digital coupons or advertisements are organically and inseparablely linked to a particular company and its stores, where it can be redeemed.
We works with language files, so if a massive vendor/consumer need will emerge in any languages, the Beconz.com portal and the mobile app will be translated to.